Power for Good.

We turn volatility into revenue, complexity into opportunities and energy into value.

pure.energy is a private clean-tech company specializing in energy trading, commercial optimization of renewable assets and battery storage systems, origination and strategic hands-on advisory services.

The energy transition is complex. Pure Energy translates it into clear structures and predictable results. With a consistent focus on decarbonization, digitalization and disruptive innovations, we are setting new standards for future-oriented energy solutions.

As a leading asset manager and direct marketer, Pure Energy stands for clear strategies, disciplined implementation and measurable impact - both economically and ecologically.

Offerings & Services:

Direct marketing

Spot & MPM Models
Fixed-price PPA
Redispatch 2, BTR & EIV

3 GW in Germany
#7 Wind, #15 total

Next
#7 in wind

24/7 Algo-trading

Flex-Trading
Futures & Forwards
Certificates of origin

Market access
White-label & Balancing

Next
6% in DE, 3.5% in EU

PPA / Origination

Supply of green electricity to industry and companies

Corporate PPA
Full supply + GoO

Next

Battery storage

Battery-flex trading
Standalone
Co-located Wind & PV

Multi-market trading opportunities

Next

By combining our trading and origination expertise with state-of-the-art technology, we ensure that every Watt we manage:

  • contributes to a socially and ecologically responsible future
  • is economically optimized
  • contributes to the market and grid stability.
Request a quote

Track Record

2018

pure.energy GmbH

Foundation of our German entity in Düsseldorf to establishing our business activities in Europe.

Offering owner's engineering and M&A advisory services for various large corporations.

2021-H1"Cross-check"

"Cabin crew, get ready for takeoff..."

Conclusion of major M&A transactions

Implementation of a pilot project for digital retail with a global telecommunications operator

2021-H2Takeoff!

Pure Ops launched in Germany

Joining EPEX and NordPool

Pure Portfolio reaches 1350MW under management

First short-term PPA with fixed prices

First long-term PPA with a commercial power plant

2022500MW wind in PPA portfolio

Completion of a large M&A transaction in the sales sector as advisor on the seller side

First Guarantee of Origin(GO) transactions

Development of a fully-fledged customer portfolio dashboard

2023Extension

Expansion!

1600MW portfolio in Germany

Retail services for commercial customers launched

Expansion of activities to the Dutch electricity market

20242700 MW portfolio

2.7GW Portfolio

2700 MW in Germany

Top 10 in wind energy,
Top 15 direct marketers overall (RE)

%6 Share in DE, ~%3 in EUXBID (traded volume)

Expansion of business activities to the Nordics, UK and Southern Europe

20253000 MW portfolio

3 GW portfolio

3020 MW in Germany

Top 7 in wind energy,
Top 15 direct marketers overall (RE)

4.4 TWh Traded Volume (+64% YtD)

1.4 GW PPA portfolio

4.4 TWh Annual Traded Volume

+64% YtD

Top 15 in Intraday Continuous

DE-Intraday: up to 6%

EU-Intraday: up-to 3.5% market shares

3 GW portfolio in Germany

1.4 GW PPA portfolio

A diversified portfolio throughout Germany

Choose Pure Energy now.

Request a quote

Pure x Bayer 04 Leverkusen: Official Sponsoring Partner

Pure Energy stands for performance, teamwork and integrity - values that we share with the Werkself. We are therefore delighted to announce that Pure Energy is now an official partner of the Bayer 04 Leverkusen sponsors' club! 🔴⚫

This partnership brings together two teams that are driven by passion, cohesion, perseverance and the pursuit of excellence - on the pitch and in the energy markets.

We look forward to adding pure energy to the journey ahead! ⚡🔴⚫ #PlayPure

Partnership with Adwind Renewables GmbH for optimal support in Redispatch2.0

Pure Energy stands for performance, teamwork and integrity - values that we share with the Werkself. We are therefore delighted to announce that Pure Energy is now an official partner of the Bayer 04 Leverkusen sponsors' club! 🔴⚫

This partnership brings together two teams that are driven by passion, cohesion, perseverance and the pursuit of excellence - on the pitch and in the energy markets.

We look forward to adding pure energy to the journey ahead! ⚡🔴⚫ #PlayPure

Pure 2.0: Expansion!

Big goals need Pure Energy.
And Pure Energy starts with people who believe in a common mission: Power for Good. We recently came together to re-energize, celebrate and launch our next chapter: expanding our operations in 10 countries - reaching further, aiming higher, delivering better. With every flag raised and every handshake, a moment of unity was created across borders, teams and visions.

From the strategy tables where plans took shape to the dance floor where passion and connection dominated, we experienced the true rhythm of Pure Energy: a culture that moves, connects and empowers - for good, for you.

Perspective: E-World 2025

E-world energy & water was an impressive showcase for ideas, opportunities and in-depth discussions. Our team had extremely productive and insightful discussions with industry peers, partners and customers - we explored new opportunities and set the course for the next steps. With a clear plan to expand into five new markets in 2025, our growth is noticeably gaining momentum. 🌍

Now it's time to turn talk into action. Whether it's about #CorporatePPA, #DirectMarketing, #AlgoTrading, #FlexTrading or #BatteryOptimization - we are ready to create added value together. Let's continue the dialog and take the next steps. #PureEnergy #PowerforGood

 

Perspective: WindEnergy '24

Our debut at WindEnergy Hamburg marked an important milestone: we were able to establish new partnerships, make valuable contacts and tap into exciting opportunities in the areas of battery storage and direct marketing. Our discussions with market players and customers have shown how great the potential is for innovative solutions in a changing energy market.

In this context, CEO Magne Borgund and MD Sales & BD Özkan Akyıldız share their assessments and underline why Pure Energy is setting standards as a leading direct marketer and innovator for renewable energy solutions - today and in the future.

More on Pure Linkedin!

Transparency

We are convinced that trust and sustainability can only be created through complete transparency. Open and honest communication at all levels is essential for us, and we ensure that our processes remain clear and comprehensible at all times.

Fairness

We always behave fairly and empathetically - so we can sleep at night with a clear conscience. Fairness characterizes our interactions, both within the company and in cooperation with our partners.

Integrity

We can only keep our promises if we act with integrity. Integrity is our benchmark - it shapes our responsible and reliable actions in everything we do.

Careers at Pure!

Open Positions:

(m/f/d)

Monheim am Rhein, Germany

- Creation and management of contracts in the energy sector

- Onboarding customers in internal and external processes

- Creation and management of customer and network operator invoices

- Collaboration with interdisciplinary teams and customers to further develop the company's energy data strategy

Click here for details

(m/f/d)

Monheim am Rhein, Germany

- Support with entering financial data and keeping records

- Support with invoice processing and accounts payable and receivable accounting

- Assistance with monthly reconciliations and financial reports

- Participation in audits

and financial projects

Click here for details